Active Project

YOUR RESPONSE

Fostering ResponSible Consumption in YOUth

Partners

  • MORE – Laboratório Colaborativo Montanhas de Investigação – Associação
  • RRINOVA OÜ
  • ZDRAVI GRAD

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admin@rrinova.eu

Duration

16 months

05/05/2025 to 04/09/2026

Countries

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AIM

The project aims to raise awareness and build capacity among youth to practice responsible consumption through a balanced approach that addresses both digital and offline behaviors. It promotes the integration of social, environmental, and ethical considerations into everyday decisions, including purchasing choices, media consumption, and nutrition. By encouraging young people to reflect on what they buy, what they eat, what they watch, what they do, and how they interact with their environment, the project seeks to foster a strong sense of “Your Response” among youth to address and act against rising climate challenges..

Objectives

  • Equip youth with the skills and knowledge needed to make informed and balanced consumption choices in both digital and offline contexts.

  • Improve young people’s ability to critically evaluate media content and make ethical consumption decisions influenced by digital media and marketing.

  • Strengthen environmental leadership among at-risk youth who are particularly vulnerable to media and marketing influence.

  • Develop a gamified booklet to introduce and practice “YOUR RESPONSE” techniques among diverse groups of young people.

  • Connect marginalized youth in Portugal, Estonia, and Croatia with the European Union Green Deal policies and relevant national sustainability strategies.

  • Organize an international training program for youth workers to test and enhance competencies in applying “YOUR RESPONSE” techniques.

  • Conduct three pilot training sessions to refine these techniques and transfer them effectively to youth learners.

Funded by the European Union. Views and opinions expressed are however those of the author(s) only and do not necessarily reflect those of the European Union or the European Education and Culture Executive Agency (EACEA). Neither the European Union nor EACEA can be held responsible for them.

Project No.: 2024-3-PT02-KA210-YOU-000286211

FAQ

We collaborate with a wide range of clients, including businesses, educational institutions, non-profit organizations, and government agencies. Whether you’re a startup looking for innovative solutions or an established organization seeking to enhance your capabilities, RRinova can help.

We specialise in industries that drive innovation and development, including vocational training in entrepreneurship, business development, digital technology, education, and grants funding. Our expertise helps organisations and individuals in these sectors achieve growth through tailored solutions, digital advancements, and strategic guidance.

At RRinova, we provide a comprehensive range of digital technologies designed to empower organizations and individuals. Our offerings include:

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  • Vocational Students: Individuals pursuing practical training and skills development to prepare for careers in various fields.
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  • Business Professionals: Individuals seeking to enhance their expertise in business development and digital technologies.
  • Educators and Trainers: Professionals aiming to innovate their teaching methods and integrate modern technologies into their curricula.
  • Non-Profit Organizations: Groups focused on social impact that benefit from our training in securing grants and funding.

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